Why Brands Should Ready For Mobile Video Advertising?
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- Setembro 25º, 2015
The mobile video advertising is the present trend in the video advertising. There are several evidences that mobile has become the king of marketing and advertising in the present digital world. Everything was proceeding by the smart phones today. So, it is necessary for the brands to go with the mobile video advertising strategy in a right way.
You can also look forward towards the growth of mobile video marketing as the advertisers are going successful and comfortable with the mobile video. There are different technologies were also arrived for the efficient mobile video advertising with the IFDA and comfortable and highly developed mobile targeting and analytical tools which helps the advertisers in reaching their goals using the mobile as their advertising weapons.
According to the latest study reports, it was revealed that more than 599$ billion were spent on the advertising in 2015. Among the total budget, nearly one third of the budget had allocated specially for the mobile video adverting which reveals the importance of using the video advertising via mobile devices. Nearly 60 percent raise has noted comparing to the previous year reports. It is also expected that the mobile ad spend can be reached to 160$ billions when you reach the year 2018. The mobile video ads have higher engagement because the users feel more comfortable with the mobile phones and millennials like to watch more videos daily via mobile devices at one click. so, brands must not ignore the mobile video advertising.