Netflix CEO Reed Hastings is laying the groundwork for an imminent price structure change by telling investors that a three-tier system is favored by the company. He made it clear that these plans wouldn’t be to the detriment of existing subscribers, even though they wouldn’t necessarily be eligible for them.
There may be a new Apple TV product on the market by the summer, if reports are correct. The new set will come complete with deeper integration with iOS, meaning that an App store just for the Apple TV could become a real possibility. Read about these, and other stories from the world of online video in the past few days, in our round-up below.
The Day in Online Video News
FTC shrugs at Machinima/Microsoft marketing deal, says nothing is “legally enforceable” GigaOm
YouTube’s lovable lush Mamrie Hart drinks her way to a book deal DailyDot
It’s Too Soon For YouTube Awards Shows TechZulu
The Day In VoD and Cable News
DirecTV pressed to waive cancellation fees for The Weather Channel fans FierceCable
Time Warner Cable Adds A&E, History and Lifetime Internet-Video Apps Variety
New Apple TV reportedly coming in first half of 2014 TheVerge
Netflix CEO Reed Hastings Hints at Pricing Changes in Letter to Investors TheWrap
Fox to air Super Bowl live in Europe for first time DigitalTVEurope
‘The Hunger Games: Catching Fire’ Lights Up Home Video Platforms March 7 Variety
The Day in Advertising, Marketing and Mobile News
Super Bowl Ads to Help Start Busy Season NYT
Kia Parodies A Memorable ‘Matrix’ Scene In Its New Super Bowl Teaser BusinessInsider
But Wait, There’s More!
TubeMogul Seeks To Erase Video Viewability Confusion AdExchanger
BBC’s Radio 1 hits a million YouTube subscribers DigitalTVEurope
Last.fm is testing a new music player that uses YouTube to power its internet radio stations TNW
Adobe: We’re Making ‘Outsize’ Investments In Video, Mobile AdExchanger