Online Video Statistics Every Marketer Should Know


Video content can drive up to 9.3 times more traffic than standard text links. Video is 53x more likely to appear on the front page of Google search engine results. Additionally, videos in global search results have a 41% higher click through rate than simple plain text links (ReelSEO).

Videos produced by a professional company like DCD Agency can generate the following results for your business:

  • 400% higher engagement than static content
  • 2-3 times higher email click-thru rates with video
  • 64% increase in a prospect’s propensity to buy after watching video
  • 9% increase of time on website with video


Visitors who view product videos are 85% more likely to buy than visitors who do not (Internet Retailer, April 2010). This proves that effective video productions can make a serious impact on your business in an extremely positive way.

Videos are an incredible asset for social media marketing campaigns. Users sharing video on retail and brand sites chose Facebook 46% of the time, with email accounting for 40% and Twitter capturing 14% of shares (Invodo research, January 2012). Video are easy to share, explain your message exactly how you like and are entertaining.


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